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The Top 10 Game-Changing Ways ChatGPT and LLMs Are Revolutionizing Marketing
AI in Marketing
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The Concept of Customer Value: Understanding and Measuring It
Marketing Strategy
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Segmentation Projects: Overcoming Common Challenges to Achieve Success
Marketing Strategy
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The Distinct Dynamics of Marketing and Automation in SaaS Versus Traditional Direct Sales
Marketing Automation
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Maximizing Marketing Efficiency: Joint Segmentation and Predictive Analytics
Marketing Strategy
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After Segmentation and Profiling Comes Targeting: Unlocking the Power of Precision Marketing
Marketing Strategy
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Segmentation Studies: What Type of Data Are Needed?
Marketing Analytics
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Managerial Uses of Market Segmentation
Marketing Analytics
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Neuromarketing: Learning and Memory
Neuromarketing
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